Tag Archives: business

Benchmark Data: How COVID-19 Is Impacting Sales and Marketing Performance [Updated Weekly]

The economic impact of COVID-19 is undeniable. In the face of closures and shifting consumer behavior, businesses across the world have had to adapt to rapidly changing economic circumstances. At HubSpot, we’re asking ourselves the same questions many of you are: What now? What should we change about our strategy, and what can go on, […]

Twitter, Facebook, or Instagram? Which Platform(s) You Should Be On

When you begin implementing a social media strategy for your business, one of the first questions you’ll ask yourself is this one — Should my business be on Twitter, Facebook, or Instagram? Those three social media sites offer considerable opportunities to connect and engage with a network, increase brand awareness, and drive traffic to your […]

How to Build A Business Plan That Stands Out [Free Template]

Nowadays, it seems like a new company is starting every hour. But, while starting a company may seem easier now than ever before, entrepreneurs have an uphill battle from the moment they start a business. On average, a new business will need to compete with 25 competitors in order to stand out and thrive in […]

How to Promote Your Business Before Your Website Launches

Online sales are projected to reach 4.8 trillion dollars annually by 2021. A coming soon page allows you to build a subscriber base prelaunch. Guest posting can help build social proof and spread brand awareness.  80% of people with internet have at least one social media account, making social media an excellent tool for engaging […]

16 Smart Ways to Automate Your Marketing Efforts

Automation is huge in the business world right now, and it’s not hard to see why. By streamlining certain tasks with the right technology, you can free up valuable hours in your day and focus more on running your business. Marketing tasks are especially ripe for automation, and they can directly help a business boost […]